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A mindset of ownership and abundance drives CGP Group
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A mindset of ownership and abundance drives CGP Group

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This article is brought to you by CGP Group

Recruitment has been a traditional industry for many years. But for this recruitment specialist, generosity sparks success for candidates, clients, and communities.

“Do something to ensure you get 5% better every day. Then get 5% better again. The rewards will stun you – in a good way.”

This is one of the recruitment mantras for CGP Group, the world’s first fully integrated multi-industry online-to-offline talent recruitment platform. Launched in 2012 as a traditional recruitment firm, CGP has become one of the largest recruitment solutions firms in Asia with more than 600 team members delivering executive search, recruitment process outsourcing and contracting services to multinational and domestic firms. The firm operates 11 offices in Mainland China, and also has offices in Hong Kong, Singapore, Thailand, UAE, and the United States.

But what’s most interesting about this recruitment specialist is that at a time when consultancies are struggling to excel due to high fees, CGP is working to disrupt the digital transformation and consulting arena.

Solutions to unleash global talent

CGP’s professional recruitment services include permanent search solutions, contracting, RPO, and recruitment market intelligence. Catering to the demands of a post-pandemic world where hybrid working has become the norm, CGP also has cross-border solutions, which help attract talents based in the US back to Asia, as well as support China/Asia-based clients in hiring Chinese-speaking talents in the US.

As part of CGP Group’s 14 brands, Inspire supports employers in their critical business needs such as rapid expansion, digital transformation or when they face sudden increases in workload and an urgent need for competent and experienced professionals. Inspire specialises in contracting professional services and project management professionals by securing skilled practitioners in the areas of risk, accounting, finance and other core business systems. This is possible through its pre-screened database of 300,000 candidates, and a flexible charging model that uses a highly transparent invoicing process.

CGP’s unique O2O recruitment platform enables confidential access for candidates to AI-matched career opportunities, as well as individualised career advice by in-person talent advisors – thus bringing together the best of the online and offline worlds.

From ‘employees’ to ‘co-owners’: The winning formula

For Derek Kenny, CGP’s Co-Founder and Managing Director - Hong Kong, the company’s name is particularly significant, as he believes people are the ‘cornerstone’ of the company. CGP’s leadership team pushes employees to be more like ‘owners’, driven by a mission to unleash talent and enable entrepreneurs to reach their professional, financial and personal potential.

This ownership mindset is made possible through a range of people-centric strategies and actions, such as a next-level rewards system that includes market-leading salaries and commissions; decentralised operating model to drive faster decision; and a comprehensive ‘Why CGP’ digital employer brand packet and strategy for each geography.

Kenny explains: “We offer our employees the best in the market. We have the largest equity plan in the market and over 80 employees in the company are shareholders. Our comprehensive training system, CGP University, offers consultants all levels of training courses. At the same time, we focus on developing a culture of ‘serving’ each other and the community.”

Evidently, for CGP, this dedication to building a culture of service extends beyond customers to employees and the community.

Kenny sets a blistering pace for the year to come: “Recruitment has been a traditional industry for many years and we come to the market as a new breed high-tech recruitment company. We want to be #1 in Asia and at the same time, bring innovative business models to this professional service industry.”

This mission is well within reach for the team, whereby using the best AI, automation, and big data, CGP/Inspire has grown 99% year-on-year in Hong Kong, and is all set to ‘unleash talent, enable entrepreneurs’ in the years to come.


Photos / CGP Group

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