Malaysia Aviation Group debuts new organisational structure with three dedicated profit centres

Dato’ Mohd Khalis Abdul Rahim, Group Chief Human Capital Officer, continues to support Captain Izham Ismail on the entire MAG business support functions and operations.

Parent company of national carrier Malaysia Airlines, Malaysia Aviation Group (MAG) has put in place a new Target Operating Model (TOM), which sees MAG operating as a full-fledged operating company (op-co). As such, it oversees Group-level support functions and subsidiaries, which are grouped into three dedicated profit centres:

1. Airlines - Malaysia Airlines, MASwings, Firefly, AMAL
2. Loyalty & Travel Solutions - Enrich, MHholidays, Journify, Firefly Holiday
3. Aviation Services - AeroDarat, MAS Kargo, MAB Academy, MAB Engineering

The TOM is expected to help MAG to deliver its 'Long-Term Business Plan 2.0' (LTBP 2.0) in a more cohesive and unified manner, with greater emphasis on transparency and accountability, clear profit and loss (P&L) reporting structure, empowerment of each vertical to drive business growth, and diversification of the Group’s revenue streams beyond its airlines business.

Noting that the new set-up allows MAG to have a more dynamic reporting structure under each profit centre, Captain Izham Ismail, Group Chief Executive Officer of MAG, said, "While the existing structure has enabled us to be futureproof, we continue implementing a strong and flexible organisational structure that will set the Group up for long-term success."

To support the new organisational structure, the MAG senior leadership team has also been enhanced with a view to "better reporting across the Group and business verticals", as shared in a statement. Thus, the leadership team at the op-co level will continue to lead the Group, supported by the Chief Executive Officers in the respective profit centres.

The Airlines business portfolio will oversee MAG’s global, domestic and segmented airlines comprising Malaysia Airlines, Firefly, MASwings, and AMAL. Ahmad Luqman Mohd Azmi will take on the role of Chief Executive Officer (CEO) of Airlines, supported by the Chief Operating Officers (COO) of the respective subsidiaries: Captain Nasaruddin A. Bakar for Malaysia Airlines; Captain Hamdan Che Ismail for Firefly; Suresh Singam for MASwings; and Muhammad Najmi Mansor for AMAL.

The Loyalty & Travel Solutions portfolio covers MAG’s end-to-end travel solutions and loyalty programmes. This includes Journify, MHholidays, Firefly Holidays, and Enrich. Philip See will oversee the portfolio as CEO of Loyalty & Travel Solutions, double hatting the role of Group Chief Sustainability Officer. 

The Aviation Services portfolio covers cargo, ground handling, training, and maintenance, repair and overhaul (MRO), comprising MABkargo, AeroDarat Services, MAB Academy and MAB Engineering. The portfolio will be overseen by Mohd Nadziruddin Mohd Basri as the CEO of Aviation Services , supported by the CEO of MABkargo, Mark Jason Thomas and COOs of other subsidiaries: Ibrahim Salleh for AeroDarat Services; Aida Salfaraz for MAB Academy (following the retirement of Captain Kamarudin Kamilin in February 2023), and Eke Nazri Rahim for MAB Engineering.

While Group CEO Captain Izham Ismail will continue to steer the entire MAG business support functions and operations, he will be supported by Dato’ Mohd Khalis Abdul Rahim, Group Chief Human Capital Officer.

Also part of Captain Izham's team are Boo Hui Yee, Group Chief Financial Officer; Bryan Foong, Group Chief Strategy & Transformation Officer; Lau Yin May, Group Chief Branding & Customer Experience Officer; Philip See, Group Chief Sustainability Officer; and newly appointed Group Chief Digital & IT Officer, Clarence Lee.

Lead image / Malaysia Aviation Group

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